Nassau County

County Business Patterns, 20234th largest of 5 counties in the Jacksonville, FL metro areaPopulation 101,579

Nassau County had 21,651 private jobs in 2,261 establishments in March 2023, paying $45,541 on average, 24% below the Florida figure. Pay in the information sector averages $45,650 a year here, the lowest of the 43 counties with at least 100 jobs in it. Jobs in hotels and restaurants make up 25.6% of all local jobs, the 2nd-highest share of the 65 counties with at least 100 such jobs and 2.0 times the 67-county share.

Compare Nassau side by side with St. Johns or another county.

The largest industry, hotels and restaurants, has 26% of Nassau County's jobs. Among its larger industries, pay runs from $32,116 a year in private educational services to $157,443 in management of companies.

Pays above the county averagePays below itCounty averageFlorida average

What stands out in Nassau County

Jobs in agriculture, forestry and fishing are 8.8 times as common here as across the 67 counties, 0.8% of all local jobs.
Jobs in manufacturing are 1.7 times as common here as across the 67 counties, 7.6% of all local jobs.
Its population grew 14.6% between 2019 and 2023, the 8th-fastest growth of the 67 counties.

Where Nassau County ranks

The four measures on which Nassau County sits furthest from the middle county. It is furthest out on businesses per 1,000 residents, where it ranks 27th of 67.

Average annual pay$45,541

39thof 67

Jobs21,651

39thof 67

Businesses per 1,000 residents22.3

27thof 67

Job growth since 2019+10.8%

30thof 67

NassauOther countiesMiddle county

Every industry, line by line

18 industries published; retail trade added the most jobs since 2019 (579), management of companies lost the most (99).

Industry	Jobs	Avg pay	Pay vs same industry statewide	Jobs since 2019
Hotels & restaurants	5,554	$32,908	1.15×	+7.5%
Retail trade	3,987	$32,531	0.86×	+17.0%
Health care & social assistance	2,818	$54,991	0.85×	−0.3%
Manufacturing	1,643	$72,785	1.07×	+22.3%
Construction	1,275	$52,740	0.82×	+20.1%
Other services	1,273	$34,265	0.87×	+11.3%
Administrative & support services	980	$45,782	0.78×	+33.0%
Professional & technical services	926	$57,922	0.65×	+39.2%
Real estate & rental	600	$48,438	0.79×	+20.2%
Arts & recreation	595	$37,037	0.86×	−3.4%
Wholesale trade	453	$53,227	0.67×	+57.8%
Finance & insurance	441	$65,574	0.62×	+1.1%
Transportation & warehousing	346	$71,827	1.19×	+2.4%
Educational services	190	$32,116	0.66×	−1.0%
Agriculture, forestry & fishing	183	$74,033	1.66×	−34.9%
Management of companies	176	$157,443	1.54×	−36.0%
Information	160	$45,650	0.44×	+11.9%
Utilities	51	$115,098	0.93×	−55.3%
All industries	21,651	$45,541	0.76×	+10.8%

Withheld by the Census Bureau: Mining & quarrying.

What sets Nassau County apart

Five industries are at least 1.25 times as common here as across the 67 counties; transportation and warehousing is the most under-represented, at 0.34×.

Business sizes

90.1% have fewer than 20 employees; 29 have 100 or more.

EmployeesEstablishments

1–41,402

5–9385

10–19250

20–49162

50–9931

100–24925

250–4994

500–999withheld

1,000+withheld

Since 2019

Jobs +10.8%, residents +14.6% since March 2019.

Jobs21,6512019: 19,531+10.8%

Business establishments2,2612019: 1,948+16.1%

Average pay (nominal)$45,5412019: $38,380+18.7%

Residents101,5792019: 88,625+14.6%

Share of Florida

Fewer of Florida's jobs (0.27%) than of its residents (0.44%).

Residents0.44%

Businesses0.35%

Jobs0.27%

Payroll0.21%

Source: Census CBP 2023, 2022, 2019; Population Estimates. FIPS 12089. How to read County Business Patterns figures.