Osceola County

County Business Patterns, 20233rd largest of 4 counties in the Orlando-Kissimmee-Sanford, FL metro areaPopulation 447,243

Osceola County had 100,837 private jobs in 8,617 establishments in March 2023, paying $41,059 on average, 32% below the Florida figure. Its population grew 19.0% between 2019 and 2023, the 2nd-fastest growth of the 67 counties. The number of business establishments grew 26.1% since 2019, the 4th-fastest rate among the 67 counties.

Compare Osceola side by side with St. Johns or another county.

The largest industry, hotels and restaurants, has 23% of Osceola County's jobs. Among its larger industries, pay runs from $30,288 a year in retail trade to $105,194 in management of companies.

Pays above the county averagePays below itNot shown by industryCounty averageFlorida average

What stands out in Osceola County

Jobs in real estate and rental make up 5.4% of all local jobs, the 3rd-highest share of the 48 counties with at least 100 such jobs and 2.1 times the 67-county share.
Jobs in arts, entertainment and recreation make up 5.8% of all local jobs, the 3rd-highest share of the 43 counties with at least 100 such jobs and 2.0 times the 67-county share.
In the latest year alone, March 2022 to March 2023, jobs rose 8.3%, the 5th-fastest in Florida.
Jobs in finance and insurance make up 1.5% of all local jobs, the lowest share of the 52 counties with at least 100 such jobs.
Jobs in hotels and restaurants are 1.7 times as common here as across the 67 counties, 22.5% of all local jobs.
It is the lowest-paying of the four counties in the Orlando-Kissimmee-Sanford, FL area, $3,778 a job below Lake County.

Where Osceola County ranks

The four measures on which Osceola County sits furthest from the middle county. It is furthest out on average annual pay, where it ranks 56th of 67.

Average annual pay$41,059

56thof 67

Jobs100,837

21stof 67

Business establishments8,617

19thof 67

Job growth since 2019+15.9%

17thof 67

OsceolaOther countiesMiddle county

Every industry, line by line

19 industries published; health care and social assistance added the most jobs since 2019 (2,757), management of companies lost the most (59).

Industry	Jobs	Avg pay	Pay vs same industry statewide	Jobs since 2019
Hotels & restaurants	22,728	$30,543	1.07×	+11.7%
Retail trade	18,352	$30,288	0.80×	+12.7%
Health care & social assistance	16,076	$63,531	0.99×	+20.7%
Construction	7,803	$51,145	0.80×	+14.0%
Arts & recreation	5,873	$30,341	0.70×	+5.7%
Real estate & rental	5,417	$41,246	0.67×	+13.1%
Administrative & support services	5,373	$33,166	0.57×	+17.0%
Other services	4,036	$33,622	0.85×	+20.5%
Professional & technical services	2,946	$52,197	0.58×	+51.1%
Transportation & warehousing	2,624	$41,029	0.68×	+36.1%
Manufacturing	2,541	$51,913	0.76×	+52.3%
Wholesale trade	2,267	$55,865	0.70×	+0.9%
Educational services	1,960	$31,787	0.65×	+34.9%
Finance & insurance	1,557	$63,974	0.61×	+11.4%
Information	938	$45,834	0.45×	−3.5%
Management of companies	134	$105,194	1.03×	−30.6%
Mining & quarrying	96	$69,510	0.79×	n/a
Utilities	78	$87,936	0.71×	+27.9%
Agriculture, forestry & fishing	23	$59,957	1.34×	+187.5%
All industries	100,837	$41,059	0.68×	+15.9%

What sets Osceola County apart

Jobs in mining and quarrying are 2.4 times as common here as across the 67 counties; management of companies is the most under-represented, at 0.06×.

Business sizes

89.4% have fewer than 20 employees; 125 have 100 or more.

EmployeesEstablishments

1–45,694

5–91,171

10–19838

20–49593

50–99196

100–24988

250–49918

500–9999

1,000+10

Since 2019

Jobs +15.9%, residents +19.0% since March 2019.

Jobs100,8372019: 87,036+15.9%

Business establishments8,6172019: 6,835+26.1%

Average pay (nominal)$41,0592019: $33,667+22.0%

Residents447,2432019: 375,751+19.0%

Share of Florida

Fewer of Florida's jobs (1.25%) than of its residents (1.95%).

Residents1.95%

Businesses1.34%

Jobs1.25%

Payroll0.87%

Source: Census CBP 2023, 2022, 2019; Population Estimates. FIPS 12097. How to read County Business Patterns figures.